What we do

Full service

Strategy, identity, design and website, all in one.

Our studio carries your brand the whole way, from first idea to finished site, so nothing gets lost in the handover between the people who designed it and the people who built it.

Ritual is an independent branding, web design and UX studio based in Nottingham. We work with established businesses ready for a new identity, with local communities and charities, and with creatives. We strategically research, and design the identity and build the website ourselves.

Services

Brand strategy

Positioning, demographic, tone of voice, and the reason your business is worth choosing over the one next to it.

Visual identity

Logo design, colour, typography and art direction, built as a complete, complementary system.

Brand guidelines

A guidelines document you and your team can follow day to day.

Tone of voice

How your brand sounds in an email, on a sign, and in a conversation.

Web design and UX

Strategy, structure, journey and interface, creatively designed around what your clients came to do.

Website build

Built and handed over working, on Webflow, Figma, or Readymag.

Print and packaging

Stationery, signage, editorial and packaging, specified properly so it prints exactly the way it looked on screen. We only use sustainable printers.

Launch and aftercare

Rollout, training and support through the first few months of changes, so your new brand lands on all fours.

The process

Listen

We'll have a right good conversation on what your business is, who it's for, what's getting in the way right now, and what your goals are.

Research

Your sector, your competitors and your audience. This is where we spot what everyone in your industry is doing exactly the same way, which is usually where your opportunity is hiding.

Direction

We'll curate a strong direction for your project.

Design

The chosen direction built out into a full system.

Build

The website designed and built to match, and tested, with everything set up so you can run it yourself afterwards.

Hand over

Files, guidelines, training and a working site, all handed over. We also offer ongoing support to strengthen your brand.

Tell us what you're working on. Let's talk.